Dental implant marketing

More implant patients, not just implant enquiries

Implants are a large, considered decision. Patients research for weeks, compare quotes and worry about cost. Your marketing has to win the enquiry and then carry the patient all the way to a signed treatment plan.

The problem

The enquiry is the easy part

Implant enquiries cost more than most because the patients are worth more, and the gap between first enquiry and signed plan is where most practices lose them.

A single call attempt, no follow-up between consultation and decision, and finance mentioned too late: each one hands a high-value patient to the practice down the road.

What we do

Win the enquiry, then keep the patient moving

  • Implant campaigns on Google and Meta, with separate messages for single implants, full-arch and dentures-to-implants.
  • Qualifying questions: which treatment, how soon, and whether finance matters, so the treatment coordinator knows who to prioritise.
  • Follow-up for the long decision: SMS, email and call tasks between enquiry, consultation and plan, so patients don’t drift.
  • Finance presented clearly and early, without devaluing the treatment or breaking advertising rules.
  • Tracking to treatment plans accepted, so you know what an implant patient really costs to win.

Advertising rules. Every ad and landing page we write follows the GDC’s guidance on ethical advertising and the ASA’s CAP Code: no misleading claims, clear pricing and finance terms, and no pressure tactics. Your practice’s reputation is never the price of a lead.

How it’s measured

Measured on signed plans

One implant patient can be worth many times a general enquiry, so the maths is different.

Cost per implant consultation
Spend per consultation attended, by campaign and treatment type.
Consult-to-plan rate
The share of implant consultations that become an accepted treatment plan.
Days to decision
How long patients take from enquiry to signed plan, so follow-up lasts long enough.
Treatment value
What implant patients from each campaign went on to pay.

Who you’ll work with

We’ll show you what an implant patient is costing you now, and where they’re slipping away.

Book a 30-minute call. We’ll look at what you’re running now and tell you plainly what we’d change, and what it should be worth.

Questions practices ask

Implants FAQs

How do dentists get more implant patients?

Run implant-specific campaigns on Google and Meta, qualify every enquiry, call back within minutes, follow up for longer than feels natural, and track which campaigns lead to accepted treatment plans so the budget goes where the revenue comes from.

How long does an implant lead take to convert?

Often weeks, sometimes months for full-arch. That’s why the follow-up between enquiry, consultation and decision matters as much as the ad that started it.

Should implant ads mention price or finance?

Usually yes, clearly and accurately. Patients want to know if it’s within reach before they book. We present “from” pricing and finance terms in line with the CAP Code.

Who owns the ad accounts and the data?

You do. Campaigns run in your own Meta and Google accounts with access you grant, your CRM stays yours, and your dashboard shows you everything we see. If you ever leave, it all stays with you.

Do your ads follow the GDC and ASA rules?

Yes. Every ad, form and landing page we write follows the GDC’s guidance on ethical advertising and the ASA’s CAP Code: accurate claims, clear pricing and finance terms, consent for any patient imagery, and no pressure tactics.